Virtue’s Full Shampoo cleanses and adds volume to fine, limp hair. Formulated with Alpha Keratin 60kuu00acu00c6 protein, it hydrates and strengthens every strand, while effectively addressing excess oil.The lightweight formula rinses off easily without stripping moisture, preserving your hair’s vibrancy and health. Roots are lifted, strands are plumped, and the result is visibly thicker, more voluminous hair. Sulfate, paraben, and phthalate-free, this vegan, gluten-free shampoo is also color-safe.