Colours By Gina’s Curated Colour delivers salon-grade control with 60 intermixable shades across nine tonal families, helping stylists and at-home users build true-neutral, tone-on-tone results for natural or gray hair with permanent or demi-permanent options, including no lift when desired. Colour Intelligence, gentle alkalizers, and dye pigments pair with viscosity adjustment for predictable deposit and a smooth-looking finish, while protective oxidizers, BIOTIN natural vitamin, and plant-based collagen support resilient, strong-feeling hair.Pure Mixers (a shade diluter), Lightening Dust, and a brilliant lightener make toning and lifting more controlled, keeping formulas balanced, longer-lasting, and easier to repeat for consistent, natural-looking colour. Size:3oz Color:7.31-7GB Beige Blonde