eCosmetics is an authorized retailer of Virtue 

• A gentle toning & nourishing shampoo
• Uses all-natural botanicals & 100% natural colorants to brighten & gently neutralize brassiness
• Made with the proprietary Alpha Keratin 60kuu00ae protein to heal & strengthen hair
• Contains a special blend of chamomile extract, lemon fruit extract, red cabbage extract, purple ginseng extract & 100% natural salicylic acid from wintergreen leaf extract to provide subtle, cumulative brightening of yellow tones & rinse away brassiness
• Loaded with viola odorata flower & leaf extract, lavender flower extract & rosemary leaf extract to neutralize brassiness
• Infused with turmeric root extract to work in conjunction with a mineral complex to provide antioxidant protection against the damaging & color-distorting effects of UV/solar exposure, environmental pollutants & free radicals
• Scented with a warm fragrance blended of bright & calming ingredients including yuzu zest, chamomile & creamy sandalwood
• Free of harsh, stripping ingredients, purple color deposits & sulfate
• Suitable for all shades of natural & color-treated hair, including silver & gray.